斯(si)維特品(pin)牌(pai)策(ce)(ce)劃分享了上(shang)海(hai)活動(dong)策(ce)(ce)劃中常見(jian)錯誤的(de)預防(fang)方法
如(ru)(ru)果活(huo)動(dong)(dong)(dong)現(xian)場出(chu)現(xian)錯誤(wu),會(hui)產生很多負面影(ying)響。一(yi)(yi)旦(dan)損壞,通(tong)常(chang)不(bu)(bu)可(ke)能(neng)(neng)(neng)再有(you)機會(hui)了,所(suo)以(yi)(yi)我們(men)需要(yao)在(zai)(zai)活(huo)動(dong)(dong)(dong)前(qian)詳細規劃(hua)細節。品牌策(ce)(ce)劃(hua)分享上(shang)海活(huo)動(dong)(dong)(dong)策(ce)(ce)劃(hua)中(zhong)常(chang)見的(de)(de)錯誤(wu)預防方法。1、確(que)認(ren)忘(wang)記(ji)您(nin)(nin)(nin)的(de)(de)供(gong)應商進行(xing)確(que)認(ren)。通(tong)常(chang),您(nin)(nin)(nin)的(de)(de)活(huo)動(dong)(dong)(dong)提(ti)(ti)供(gong)商可(ke)能(neng)(neng)(neng)有(you)幾個(ge)不(bu)(bu)同的(de)(de)客(ke)戶(hu)類(lei)別(bie),這意味著許多客(ke)戶(hu)需要(yao)記(ji)住。在(zai)(zai)48小時(shi)(shi)(shi)內(nei)獲(huo)得口頭(tou)或電子(zi)郵(you)件(jian)確(que)認(ren)更安(an)全。電子(zi)郵(you)件(jian)通(tong)常(chang)是(shi)(shi)(shi)(shi)一(yi)(yi)個(ge)更好的(de)(de)選擇,因為(wei)你可(ke)以(yi)(yi)寫下(xia)你的(de)(de)期望,并(bing)要(yao)求(qiu)他們(men)以(yi)(yi)書面形式回復。2、服務沒(mei)有(you)足(zu)夠的(de)(de)勞動(dong)(dong)(dong)準(zhun)(zhun)備。在(zai)(zai)平衡(heng)預算(suan)活(huo)動(dong)(dong)(dong)時(shi)(shi)(shi),勞動(dong)(dong)(dong)力(li)(li)成本始終是(shi)(shi)(shi)(shi)一(yi)(yi)個(ge)必須(xu)仔細考(kao)慮(lv)的(de)(de)問題(ti)。當活(huo)動(dong)(dong)(dong)實(shi)施(shi)過程中(zhong)人力(li)(li)不(bu)(bu)足(zu)時(shi)(shi)(shi),您(nin)(nin)(nin)可(ke)能(neng)(neng)(neng)會(hui)面臨(lin)比預算(suan)更大的(de)(de)問題(ti)。如(ru)(ru)果您(nin)(nin)(nin)是(shi)(shi)(shi)(shi)活(huo)動(dong)(dong)(dong)策(ce)(ce)劃(hua)公司,您(nin)(nin)(nin)應協調員工、供(gong)應商和(he)(he)活(huo)動(dong)(dong)(dong)的(de)(de)詳細信息。在(zai)(zai)上(shang)海活(huo)動(dong)(dong)(dong)策(ce)(ce)劃(hua)中(zhong)不(bu)(bu)要(yao)害怕花更多的(de)(de)時(shi)(shi)(shi)間(jian),直到(dao)你開始計(ji)劃(hua)活(huo)動(dong)(dong)(dong)。例如(ru)(ru),你必須(xu)花更多的(de)(de)時(shi)(shi)(shi)間(jian)來(lai)準(zhun)(zhun)備活(huo)動(dong)(dong)(dong),直到(dao)你開始。你不(bu)(bu)能(neng)(neng)(neng)讓客(ke)人先到(dao)達現(xian)場,但門還(huan)沒(mei)有(you)打開。正常(chang)現(xian)象應該(gai)是(shi)(shi)(shi)(shi)在(zai)(zai)活(huo)動(dong)(dong)(dong)開始前(qian)15分鐘以(yi)(yi)上(shang)。4、在(zai)(zai)緊急情況下(xia)制定應變(bian)計(ji)劃(hua)。有(you)句名言:計(ji)劃(hua)跟不(bu)(bu)上(shang)變(bian)化。在(zai)(zai)執行(xing)活(huo)動(dong)(dong)(dong)時(shi)(shi)(shi),天氣(qi)惡劣或現(xian)場發生其(qi)他事故。如(ru)(ru)果發生在(zai)(zai)執行(xing)當天,這些問題(ti)暫(zan)時(shi)(shi)(shi)不(bu)(bu)容易解(jie)決。最好提(ti)(ti)前(qian)提(ti)(ti)出(chu)緊急策(ce)(ce)略。即使(shi)情況超出(chu)您(nin)(nin)(nin)的(de)(de)控制范圍,您(nin)(nin)(nin)也必須(xu)準(zhun)(zhun)備與(yu)客(ke)人和(he)(he)臨(lin)時(shi)(shi)(shi)組織聯(lian)系。5、提(ti)(ti)前(qian)與(yu)客(ke)戶(hu)溝(gou)通(tong)。電子(zi)表格、電子(zi)郵(you)件(jian)和(he)(he)宴會(hui)活(huo)動(dong)(dong)(dong)的(de)(de)訂單是(shi)(shi)(shi)(shi)傳(chuan)達活(huo)動(dong)(dong)(dong)細節的(de)(de)好工具。然而,僅(jin)僅(jin)依靠繪(hui)畫(hua)文檔可(ke)能(neng)(neng)(neng)會(hui)導致(zhi)圖(tu)片(pian)中(zhong)的(de)(de)細節疏忽。更好的(de)(de)策(ce)(ce)略是(shi)(shi)(shi)(shi)與(yu)客(ke)戶(hu)進行(xing)實(shi)時(shi)(shi)(shi)鉆探(tan)。討論實(shi)踐中(zhong)的(de)(de)每一(yi)(yi)個(ge)過程和(he)(he)細節,就像在(zai)(zai)你面前(qian)練習一(yi)(yi)樣。以(yi)(yi)上(shang)任何(he)錯誤(wu)都可(ke)能(neng)(neng)(neng)使(shi)您(nin)(nin)(nin)搞砸活(huo)動(dong)(dong)(dong),但幸運(yun)的(de)(de)是(shi)(shi)(shi)(shi),您(nin)(nin)(nin)可(ke)以(yi)(yi)避免這些活(huo)動(dong)(dong)(dong)策(ce)(ce)劃(hua)錯誤(wu)。品牌策(ce)(ce)劃(hua)提(ti)(ti)供(gong):上(shang)海公關活(huo)動(dong)(dong)(dong)策(ce)(ce)劃(hua)、高端活(huo)動(dong)(dong)(dong)策(ce)(ce)劃(hua)、創意設計(ji)和(he)(he)實(shi)施(shi),我們(men)致(zhi)力(li)(li)于為(wei)您(nin)(nin)(nin)打造精準(zhun)(zhun)活(huo)動(dong)(dong)(dong)策(ce)(ce)劃(hua)和(he)(he)實(shi)施(shi)。
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